BEST·BOOKS

TAG

Marketing

7 BOOKs

001

Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers

Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers

Geoffrey A. Moore

Business / Marketing

Business Founders Marketing Strategy

4

endorsers
002

Made to Stick

Made to Stick

Chip Heath

Marketing

Marketing

3

endorsers
003

Positioning: The Battle for Your Mind

Positioning: The Battle for Your Mind

Al Ries, Jack Trout

Marketing

Classic Marketing Strategy

2

endorsers
004

All Marketers are Liars

All Marketers are Liars

Seth Godin

Marketing

Marketing

1

endorser
005

Cultural Strategy

Cultural Strategy

Douglas Holt

Marketing

Marketing

1

endorser
006

The Anatomy of Buzz

The Anatomy of Buzz

Emanuel Rosen

Marketing

Marketing

1

endorser
007

The Purple Cow

The Purple Cow

Seth Godin

Marketing

Marketing

1

endorser