BOOK · [064]
Prosperity: Better Business Makes the Greater Good
Business / Economics
Oxford economist Colin Mayer redefines the purpose of the corporation as producing 'profitable solutions to the challenges of people and planet,' not maximizing shareholder value. Nadella highlighted both keywords — 'profitable' and 'people and planet' — at Davos 2020.
Endorsed By
1 PERSON-
Satya Nadella
“A corporation finds profitable solutions to the challenges of people and the planet.”
Nadella paraphrased Mayer's thesis at Davos 2020 and underlined that both 'profitable' and 'people and planet' do work in the sentence — his shorthand for stakeholder capitalism.